Aleyda Solis

SEO Consultant, Author & Speaker

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Award Winning International SEO Consultant, Speaker & Author

Aleyda is a well known and highly experienced International SEO consultant, providing personalized & strategical SEO advice, training and on-going support through her boutique SEO consultancy Orainti, from where she helps from multinationals to startups across the world in competitive industries & complex environments requiring a highly personalized, in-depth & scalable approach towards organic search growth.

Awarded as the European Search Personality of the Year in 2018, included as one of the 10 Most Influential SEO Experts of 2022 by List Wire from USA Today, in Forbes as one of the top 10 online marketing experts to follow in 2015, in Entrepreneur as one of the 50 online marketing influencers to follow in 2016 and in Hubspot as one of the 59 Female Marketing and Growth Experts You Should be Following, Aleyda has also been interviewed in publications such as The Huffington Post and in Google Partners Podcast.

"European Search Personality of the Year - 2018"

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"The 10 Online Experts I'm Following In 2015"

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Aleyda is also the author of one of the most popular newsletters in the sector, #SEOFOMO with +22,000 subscribers, where she shares the latest SEO news, resources and jobs. She has also written an SEO book in Spanish published by Anaya Publishing House in November 2016, called “SEO. Las Claves Esenciales.“, was the co-author of the SEO chapter of the Web Almanac of 2020, blogs in some of the best-known industry publications, like Search Engine Land,  Search Engine Journal and Moz, besides contributing with articles in Hubspot or Think With Google.

She’s also an online marketing & SEO speaker with more than 100 conferences in 20 countries in English as well as Spanish including some of the best-known industry events around the world, such as INBOUND, SMX, Pubcon, Mozcon, SearchLove and BrightonSEO.

Aleyda is trusted by well known brands

Turo
Krisp
Les Roches
FreshBooks
Trade Republic
"I consider Orainti an extension of my internal team due to how collaborative, sharp, and quick they are to meet our competitive landscape. Orainti has done an excellent job of understanding our business objectives and industry – then seamlessly translating that into an SEO playbook that is actionable for both marketers and engineers. I appreciate the attention to detail that goes into their reporting along with very specific action items and follow through."

Matt Hurn

Senior Director of Marketing, Turo
"We've been very fortunate to work with Aleyda who is the ultimate expert when it comes to SEO. Her professionalism and knowledge are remarkable and made our work so much easier. She helped us identify content and technical gaps and gave recommendations on how to tackle these and in which priority. I hope to work with her again in the future."

Dora Trostanetsky

Growth Marketing Lead, Trade Republic
"It was a great pleasure to work with Aleyda and her fantastic team. Orainti helped us reinvent our SEO strategy and adapt it to our changing business model and demand generation needs. Our team was delighted with the level of technical knowledge and expertise Orainti displayed, as well as the level of professionalism and ownership. There are a few SEO experts in the world who also bring a deep understanding of the entire business and marketing needs, and Aleyda is definitely one of them."

Vahagn Sarksyan

Senior Director, Growth Marketing, Krisp
"I have worked with many SEO consultants and Aleyda has been night and day the best. Aleyda delivered a comprehensive SEO strategy and has overseen executing it. While our SEO traffic was hardly growing before working with Aleyda, since working with Aleyda for a year we have seen our SEO traffic grow 500%. Our SEO revenue has grown in line. Working with her has been the best thing we ever did for our SEO and I have already personally referred several companies to work with Aleyda."

David Adams

Founder, Sniffspot
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Latest Blog Posts

July 15, 2024 By Aleyda Solis

7 Key Questions and Tools to Assess Your Site Organic Search Rankings Drops

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May 31, 2024 By Aleyda Solis

​How to track your AI Overviews Inclusions and Traffic Impact [With Results So Far]

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May 19, 2024 By Aleyda Solis

Google AI Overviews and Organized Results: About The Release, Tools to Track Results & What to Expect Next

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Articles in other Publications

May 28, 2022 By Aleyda Solis

SEO reporting to impress: How to successfully report your SEO process, efforts and result

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February 17, 2022 By Aleyda Solis

In the Spotlight: Aleyda Solis - Google Search Off The Record Podcast

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February 7, 2022 By Aleyda Solis

8 SEO tools to get Google Search Console URL Inspection API insights

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Upcoming Conferences

  • 11/12/2024 TBA SM Connect Bologna, Italy
  • 14/11/2024 International Ecommerce Organic Search Trends & How to Win in Ecommerce Globally International Search Summit Barcelona, Spain
  • 06/11/2024 Unlocking SEO Success for Your Ecommerce Product Listing Page Ecommerce SEO Summit Online
  • 30/10/2024 Winning at Ecommerce SEO Now SERP Conf Vienna, Austria
  • 25/10/2024 Achieving SEO Success Today: What it Takes and How To Tackle Challenges Ahrefs Engage Singapore
  • 17/10/2024 The State of Technical SEO: Key Challenges and What to Do about Them Tech SEO Connect Raleigh, USA
More about Aleyda's speaking

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